Principles of Effective Billboard Design

When creating and designing effective outdoor advertising, the following principles should be kept in mind: 1 SIMPLE IDEAS & BREVITY The outdoor viewing audience is mobile and often traveling swiftly. Viewing time is limited to a few seconds. Outdoor designs require a disciplined and succinct approach. The general rule for brevity is less than 7 [...]

By |December 13th, 2016|General|0 Comments